Performance
Search Console
What Google itself recorded for your verified site: how often it appeared in Search, what was clicked, and which searches and pages Google reported. Querywright imports it read-only and keeps it beside your other evidence.
Search Console data is Google’s own record of your verified site in Search. Once you link a property (see Connect Google Search Console), Querywright imports up to 90 days of history and then each new day, and only once Google has finalized that day. The access is read-only: Querywright does not edit the property, submit pages or change any setting. Your AI reads the same stored data you see, without contacting Google again. More on using it from Claude or ChatGPT is on the Search Console MCP page.
Four sources, four jobs
| Source | What it tells you |
|---|---|
| Search demand | How often people search for a phrase in a market and language, as Google Ads reports it. |
| Rankings | Where Querywright observed your site in Google for a planned search, on one device, in one market, on one date, within the top 50. |
| Search Console | How Google reports your site appearing and being clicked in Search, across all the searches, devices and places it recorded. |
| Google Analytics | What organic visitors did after the click. |
None of these overwrite the others. An impression count is never used as search demand, Search Console’s average position is never used as a ranking, and nothing imported from Search Console changes a plan, approved copy or a check.
What Querywright records
Performance › Search Console shows the 30-day period ending on the newest imported day:
| Field | Meaning |
|---|---|
| Clicks | Clicks from Google Search to your site that Google recorded over the period. |
| Impressions | Times Google recorded your site appearing in results. This is your site’s exposure, not how many people searched. |
| CTR | Total clicks divided by total impressions for the period. |
| Average Search Console position | Google’s average position for your site, weighted by impressions across the period. It is not a rank check. |
| Top searches and Top pages | The searches and pages Google reported for the period, with their clicks and impressions. |
| Previous comparable period | Clicks and impressions for the 30 days before, shown only when both periods are complete. |
Each imported day is kept as a dated observation of what Google reported for that property and is never rewritten.
Partial coverage
The line above the numbers says how complete the period is, for example “29 of 30 days imported and finalized · Partial coverage”. Performance › Overview shortens it to “29 of 30 days finalized · partial coverage”. While the period is partial, the four totals show a dash rather than a total of fewer days presented as 30. When every day is in, the line reads “Complete coverage” and the totals appear.
A partial period says why days are missing:
- days before the import start, which won’t be imported;
- days queued for import, which are coming;
- days Google has not finalized yet;
- days skipped after failed imports, which stay a gap. Querywright never fills one with an estimate.
Missing rows are not zero
Google does not report every search. It leaves out searches it treats as private or too rare, and it limits how many rows it returns. So a day can have site totals while Google returns no search or page rows for it. The tab then says “No search rows available for this period. This doesn’t mean zero searches.” Days with no site totals at all are counted and named, and they are not counted as zero either.
Site totals and the search and page rows are different groupings of Google’s data, not one total and its breakdown. The rows do not add up to the totals, and the difference is not a hidden segment of traffic. Do not subtract one from the other.
Import status
The tab and the Google Search Console connection screen share these statuses:
| Status | What it means |
|---|---|
| “Up to date” | Every finalized day is imported. The next day imports once Google finalizes it. |
| “Waiting for Google to finalize” and a date | Google has not finalized that day yet. Querywright checks again automatically. |
| “Backfilling historical data” | Older history is still importing, recent days first, with a count of days imported. |
| “Retry scheduled” | A day will be retried automatically. No action is needed. |
| “Import is delayed” | An import started and did not finish, or no progress was recorded across several scheduled runs. The next run picks it up. |
| “Import needs attention” | Importing is paused until you act, for example to reconnect Google. |
What to do for each is in imports, backfills and incomplete periods.
The Google index line
With Search Console connected, your AI can ask Google whether a page is indexed and check whether it is in a sitemap. Google’s newest dated report appears on the page’s Google index line in Google’s own words, for example “Google’s Oct 8, 2026 report: Submitted and indexed (reported indexed)”. It is Google’s dated report, not a live test and not a promise. It is separate from “Approved copy is live”, which is Querywright’s comparison of your copy with a scan. Your AI can ask Google about at most 100 pages per site per day.
When there is no report, the line says so: “Google hasn’t been asked about this page yet”, “Search Console isn’t connected” or “Couldn’t be read right now”.
On a page
A page’s Performance tab has Search Console for this page: a finalized 28-day window with the days that had rows, the page’s impressions and clicks, and for the page’s target search, the days with rows and the latest average position. Days by that day’s average position counts the days in each position band.
What does Search Console report for /services/plumbing over the last complete 30 days? Keep impressions separate from search demand, and tell me if any days are missing.What it does not claim
Where it shows in the App
- Performance › Search Console holds the import status, the coverage line, the totals and the top searches and pages. Manage Google connection leads to the connection screen.
- Performance › Overview shows clicks, impressions, CTR and average position for the site with the coverage line.
- Evidence › Google index lists Google’s newest report for each page in your plan.
Does Google say /services/plumbing is indexed? Give me the date of its report, and check whether the page is in a sitemap.What you decide
Does it use allowance?
No. Importing, reading Search Console data, asking Google about a page’s index status and reading sitemaps use no allowance.
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